5. Rejuvenation has become the development direction of the home furnishing industry
In terms of brands, AI Home Furnishing, Lin's Wood, Sophia Milana, Yangmei Home Furnishing, Yilian’s Kuanzhai Zhijia, Rich Senmei Caramel Box, White Rabbit Tile, and Livi’s Hi House are all corporate brands. Strong force on the youth track.
In terms of channels, digitization has penetrated into the entire chain of operations. Sales, design, production, and delivery, from operation to management, are accelerating comprehensive digitization. Each company has successively established a dedicated new retail team or e-commerce team, combined with the preferences of young people, using live broadcast, social groups, Internet celebrities, social media grassing, public domain traffic advertising and other tools, and continue to increase online investment to achieve All-channel traffic mining.
Since the beginning of this year, Aosite Hardware has continued to improve the brand's soft and hard power, increased investment in design and research and development of products, continued to deploy the high-value home art hardware market, and continued to improve the intelligence of home hardware products. As a national high-tech enterprise, it will update its products. Based on the ISO9001 quality management system certification, the testing center is fully integrated with Swiss SGS quality testing and CE certification, laying a solid product foundation for the future development of the brand.