When survival becomes the main tone of global enterprises, is it really just an extravagant hope to live better?Part two

So, in this protracted winter, how do we find ways to keep warm?

First of all, the most important thing is to correct your mentality, stop telling stories, and recognize the reality. When estimating the market, don't make up unrealistic stories to deceive people, and let everyone who can eat meat eat the fat and throw away the bones. Because whether it is a waste of energy or economics, it is a loss. If you live, you will have a future.

Second, there are many ways of heating. Among them, the most primitive, and the easiest to see the effect, is to keep warm. Human beings have always survived the harsh winter like this, and now, for enterprises, it has come to this moment of life and death. In the past few years, many industry associations have sprung up like mushrooms after a rain, and they have become active, and some companies that have never participated in similar activities have also begun to join in frequently.

The reason is not difficult to imagine, but it is because in the case of a bad environment, peer companies continue to insist on going it alone will only aggravate the industry's involution, killing a thousand enemies and self-destructing 800, resulting in more and more serious market involution , and in the end, there is no profit for everyone. Therefore, the upstream and downstream enterprises in the same industry or in the same industry chain can only maximize the interests of everyone by uniting, integrating advantageous resources, and unifying external parties.

Third, for new media, we cannot just stop at recognition and acceptance, we must do it. We can believe that not many companies dare to underestimate the power of new media, and it is the current lowest-cost customer acquisition channel. For enterprises, new media is no longer a multiple-choice question to consider whether to do or not to do it, but a matter of life and death. Doing it may not necessarily lead to success, but if you don’t do it, you will surely die (a matter of sooner or later).

Especially as a traditional manufacturing enterprise, how to use its own layout of new media to empower dealers and sales terminals has become a magic weapon for companies to achieve rapid growth, and it is also whether upstream and downstream companies can achieve a win-win situation. a key point.

Since the brand upgrade, AOSITE Hardware has increased its brand building efforts year by year, steadily improved its brand influence, actively connected upstream and downstream enterprises, and is committed to providing stronger product support and brand empowerment for the majority of dealers or cooperative customers.